{"id":4622,"date":"2026-09-20T19:03:39","date_gmt":"2026-09-20T19:03:39","guid":{"rendered":"https:\/\/www.manuelsirotti.com\/?post_type=portfolios&#038;p=4622"},"modified":"2026-10-03T10:24:19","modified_gmt":"2026-10-03T10:24:19","slug":"caat-centro-agroalimentare-torino","status":"publish","type":"portfolios","link":"https:\/\/www.manuelsirotti.com\/en\/caat-centro-agroalimentare-torino\/","title":{"rendered":"CAAT \u2013 Centro Agroalimentare Torino"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"4622\" class=\"elementor elementor-4622\" data-elementor-post-type=\"portfolios\">\n\t\t\t\t<div class=\"elementor-element elementor-element-baea5e3 ms-proj-hero e-flex e-con-boxed no e-con e-parent\" data-id=\"baea5e3\" data-element_type=\"container\" data-e-type=\"container\" id=\"progetto-hero\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d14b5a6 ms-proj-eyebrow elementor-widget elementor-widget-heading\" data-id=\"d14b5a6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">Commercial<\/span>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e57746 ms-proj-title elementor-widget elementor-widget-heading\" data-id=\"1e57746\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">CAAT \u2013 Centro Agroalimentare Torino<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5b308ff ms-proj-credits elementor-widget elementor-widget-heading\" data-id=\"5b308ff\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">CAAT \u00b7 Original music<\/p>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-26f51e0 ms-proj-text e-flex e-con-boxed no e-con e-parent\" data-id=\"26f51e0\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-eaf6812 ms-proj-body elementor-widget elementor-widget-text-editor\" data-id=\"eaf6812\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>As part of the redesign of its website, CAAT needed an original track for its corporate video, with one stated goal: to give the centre a younger image.<\/p>\n<p>The video follows a day inside the food distribution centre, among workers, moving vehicles and produce, and the music keeps pace with it.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6e7269b ms-proj-video e-flex e-con-boxed no e-con e-parent\" data-id=\"6e7269b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a0cf3a6 elementor-widget elementor-widget-video\" data-id=\"a0cf3a6\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;hosted&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t\t\t\t<div class=\"e-hosted-video elementor-wrapper elementor-open-inline\">\n\t\t\t\t\t<video class=\"elementor-video\" src=\"https:\/\/www.manuelsirotti.com\/wp-content\/uploads\/2026\/09\/caat-web.mp4\" controls=\"\" preload=\"metadata\" controlslist=\"nodownload\"><\/video>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-bc4d20e ms-proj-text ms-proj-text--after e-flex e-con-boxed no e-con e-parent\" data-id=\"bc4d20e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2a9ce00 ms-proj-body elementor-widget elementor-widget-text-editor\" data-id=\"2a9ce00\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>The musical direction was agreed with the client before a single note was written: the final choice fell on a rock, blues and funk register.<\/p>\n<p><span class=\"ms-ris\">The result:<\/span> a direct, recognisable track, in keeping with the places and people in the footage, which became the sonic identity of the corporate video.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"featured_media":4629,"template":"","portfolios_categories":[28],"class_list":["post-4622","portfolios","type-portfolios","status-publish","has-post-thumbnail","hentry","portfolios_categories-commercial"],"acf":{"featured_video":4636,"choi\u0441e_menu_page":false,"full_width":true,"header_transparent":true,"header_white":true,"menu_type_page":"default","menu_align_page":"default"},"_links":{"self":[{"href":"https:\/\/www.manuelsirotti.com\/en\/wp-json\/wp\/v2\/portfolios\/4622","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.manuelsirotti.com\/en\/wp-json\/wp\/v2\/portfolios"}],"about":[{"href":"https:\/\/www.manuelsirotti.com\/en\/wp-json\/wp\/v2\/types\/portfolios"}],"version-history":[{"count":30,"href":"https:\/\/www.manuelsirotti.com\/en\/wp-json\/wp\/v2\/portfolios\/4622\/revisions"}],"predecessor-version":[{"id":5084,"href":"https:\/\/www.manuelsirotti.com\/en\/wp-json\/wp\/v2\/portfolios\/4622\/revisions\/5084"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.manuelsirotti.com\/en\/wp-json\/wp\/v2\/media\/4629"}],"wp:attachment":[{"href":"https:\/\/www.manuelsirotti.com\/en\/wp-json\/wp\/v2\/media?parent=4622"}],"wp:term":[{"taxonomy":"portfolios_categories","embeddable":true,"href":"https:\/\/www.manuelsirotti.com\/en\/wp-json\/wp\/v2\/portfolios_categories?post=4622"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}